The YouTube channel of Felix Kjellberg, better known as PewDiePie, has become the first to reach 10 billion channel views.

Kjellberg made the announcement on Twitter yesterday.

Today we made history! 10 billion views! THIS IS INSANE. Thank you all so much! Kisses pic.twitter.com/L3Td2HMX4N

— Felix Kjellberg (@pewdiepie) September 6, 2015

The crazy figure means that every person on Earth has, on average, seen at least one PewDiePie video. For comparison, Rihanna has managed only 7.1 billion channel views, with Taylor Swift standing at 6.2 billion views.

PewDiePie better watch out, as VideoGamerTV is coming up fast on the outside lane.